Stories and events related to commercial photography, advertising, marketing and inspiration.
If you fail to prepare, you’re prepared to fail –Mark Spitz To ensure that your client has a successful photo shoot, there are many variables that should be planned ahead of time to avoid any time delays or potential mishaps. Below are 5 ways to prepare for a better photo shoot. Decide on the nature …
Johnnie Walker creates a memorable advertisement.
How to photograph 316 photo shoots in just three months
Now I Lay Me Down To Sleep, a network of almost 7,000 volunteer photographers in the United States and twenty-five countries who help families during a very difficult time.
Just bump your Blackberry In 2009 we cut our print/online marketing budget way back and shifted our marketing to in person efforts; mostly business networking events. Like many of you, I went to events, met lots of people, gathered loads of business cards and went home. I just didn’t realize the Blackberry in my pocket could be …
See the need, fill the gap So is the advertising market dead? I don’t think so, just different. Bloated budgets, large productions, and heavy advertising agency involvement have all been scaled way back. But, lots of businesses are still advertising and lots of new businesses are being created as people see the need to fill …
Is Advertising Dead in 2009? Part III, See The Need Read More »
Is There Such A Thing As A Photography Purist? Over on the Chase Jarvis Blog there is discussion about what a photography purist is. Is it cheating to use Photoshop or similar post-production techniques? This discussion has been around in some form or other since I started shooting in the early 80’s. Back then it …
So What’s a Photography Purist And Are You One? Read More »
A Shift In Advertising Strategy From small to large companies, traditional marketing budgets have been significantly eroded. Many companies are simply not advertising. Others have moved away from print advertising as they move deeper into online media. How has your advertising strategy changed over the past year? From Print Ads to Handshakes Very suddenly in …
Is The Advertising Agency Dead? 2009 has been a mixed year. The big advertising agency clients have slashed their budgets while lots of new agency’s are booking commercial photography with budgets in the thousands. Yesterday I met with an advertising agency in Calgary, one of the principals said that last year the agency had 25 …
I have been celebrating Earth Day since 1989. In 1990 my university room mate and I sold organic cotton t-shirts with hand painted images to celebrate Earth Day. We sold them in the quad at Bishop’s University while wearing Teva sandals, ripped jeans and a smile. 20 years later, to mark Earth Day in 2009 …
Celebrating Earth Day With An Energy Audit of the Studio Read More »
International sales trainer, best selling author, speaker and consultant, Michael Oliver, recently highlighted me in a marketing campaign for Natural Selling. Read Michael’s below. Michael’s sales training helped me see selling as more than a necessary evil of being self-employed. The training helped me fully understand that my photography helps solve problems that businesses have. …
Brett featured by Best Selling Author Michael Oliver Read More »
Recently we turned our attention to the gift of corporate and personal giving. The criteria in choosing a charity to support was that they must create a dramatic impact in the lives of the people they are helping; they must work in a way that is sustainable; they must provide a service that people truly …
Alberta Sustainability Photographer Supporting Light Up The World Read More »
Getting prepared for your photo shoot can be a daunting task, but we have some tips to ensure the process is smooth and painless. Prepare for your shoot by doing some homework. Before meeting with the photographer for your photo shoot, it is important that you know what you want. By knowing the message and feeling …
A large collection of photographs taken by renowned photographer Weegee that were found in a yard sale have now been acquired by the Indianapolis Museum of Art, giving the museum’s collection a much needed boost. Weegee, whose real name is Arthur Fellig, is well known for his black and white shots of the streets of …
Indianapolis Museum Acquires Weegee Collection Found In Yard Sale Read More »
Carma (Brookfield Residential) Takes Home The Hardware The complete list of winners and finalists in all categories has been announced for the 2007 SAM Awards and Gilmour Photography would like to congratulate our client, Carma Developers. Carma (now called Brookfield Residential) took home the SAM’s Community of the Year award for Auburn Bay while New …
Carma Takes Community of the Year Award At the SAM’s Read More »
Previously confidential financial documents released by Getty Images indicate that the future of photography lies in rights managed photography by professional photographers. Getty, owner of Calgary-based iStockPhoto, are preparing for a vote later this month that will allow shareholders to decide if the publicly-held company will be sold to private equity firm Hellman & Friedman. …
In June of this year Brett Gilmour Photography will be celebrating its 10th anniversary. It’s a very exciting occasion for us and we are proud of the progress we have made and the great things we have accomplished over the past ten years. We are fully aware that the great strides that we have made …
Gilmour Photography’s 10th Anniversary, How Did We Get Here? Read More »
The Prairies chapter of CAPIC, a national organization advocating for photographers and illustrators, has been gaining momentum through increased membership and a full calendar of events. CAPIC, the Canadian Association of Photographers and Illustrators in Communications, represents photographers, illustrators and digital artists from across Canada. The association has more than one thousand members in Canada. …
What’s In The “What to Wear for Business Portraits” Guide Trying to figure out how professional you should look, what colours will look best, whether or not to wear that paisley tie: all of these things can make sitting for a business portrait a daunting task. But it doesn’t need to be! In the What …
What to Wear for Business Portraits Guide Is Available Now Read More »
You Are Invited CAPIC, The Canadian Association of Photographers and Illustrators in Communications, is hosting an evening at the Rose and Crown in Calgary on May 5. It’s an opportunity to meet the photographers and illustrators who create the images that power your companies advertising. CAPIC Xchange Night is a venue for Xchanging ideas and …