Photographer Brett Gilmour

What Is Photo Retouching and Photo Illustration

Photo Retouching

  • What is included in a photo retouching order?

Photo retouching includes swapping eyes and heads, braces removal, blemish removal, slimming, swapping skies, adding or eliminating subjects to an image,  changing the colour of a product, lens correction and many other types of post-production editing.

  • How much does it cost to retouch an image?

Email your account representative regarding the image(s) in question along with specific detailed directions for the retouching. Then your representative will work with the retouching artists to determine the estimated amount of time needed to complete the project. Retouching projects are invoiced in 15 minute increments.

  • How are retouched files returned?

Retouched files are returned over the internet  via our ImageVault photo server in full resolution  as either .TIFF or .PSD for print use or .JPG for electronic use unless otherwise requested.  If layered files are requested, we cannot guarantee which layers will be preserved.

What to expect

  • Will my images be print ready?

Yes, maybe. Print ready means different things to different people. We consider images print ready when they are 300ppi and a print size large enough for general printing. We indicate this on images with the word “Print” in the file name. If you have specific printing requirements send them to us and we’ll output the files to your specifications, additional fees may apply.

  • Will my images be web ready?

Images with the word “Web” in the file name are considered to be ready for use in electronic media. We consider “web  ready” to mean the image has an sRGB colour profile, is 72ppi, and has be a long side of about 1000px.

  • What can I expect my color corrected images to look like?

Gilmour Photography will set WB, Exposure, and Color settings based on the preferences communicated during pre-production meetings. From there we evaluate each image according to skin tone. Our goal is deliver a consistent skin tone no matter the lighting conditions. After we evaluate the skin tone, we then take into consideration the natural light of the surroundings within each image.

  • Do I get to provide feedback on my projects?

Yes, Gilmour Photography works as part of your communications team. We share a private proofing gallery with selects from the photo shoot so we can work with you to choose the best images and fine tune the look for your communications campaign . On larger post-production orders our team at the photo studio will return 10-20% of your project as low resolution JPG files before the retouching is complete. These samples give each client an opportunity to guide the retouching workflow by providing  constructive feedback.

  • Will Gilmour Photography re-work my images if I’m unhappy?

If  feedback is provided at the time retouched samples are provided, but there are still images that don’t meet the standard of your project, we will rework those specific images.

  • What is standard turn around time?

If feedback is provided in a timely manner, you can expect projects returned 5  business days after Brett photographs your project. During peak season, turnaround can be up to 7 business days.

• How do I find status of my project?
Call or email your account representative for any projects updates questions, or details, or even just to say hello!

Raw vs Jpeg

Shooting in the RAW format enables Gilmour Photography to revisit images after the photo shoot to artistically fine tune how each image looks.  A JPEG file is processed according to the user settings in camera, and all excess information within an image file is either compressed or discarded.  RAW files maintain all the original image data so the photographer decides which information needs correcting, compressing, or can be discarded.

Another reason for shooting RAW is the XMP sidecar file that is created and accompanies MOST RAW files, it acts as the middle man between the editor and the actual file.  The .xmp tells the RAW file which adjustments have been made to the image, however, these .xmp files do not permanently apply the edits until exporting to another file format, allowing for a clean, nondestructive edit.

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